The Moroccan Association of Marketing and Communications(AMMC) has signed an agreement with the African Confederation of Marketing (ACM).
The aim of this collaboration is to strengthen the network of managers and marketing managers in Africa, to provide certified training to develop the skills of Moroccan Marketing executives with an aim to gain continental expertise, in addition to publishing collaboratively and organizing joint events related to Marketing in Africa.
In the wake of this cooperation, the AMMC became the first association belonging to the Francophone Africa countries, and in North Africa specifically, to integrate the ACM. The AMMC will thus join the Executive Committee of the Confederation, including the President of the AMMC, Mr. Khalid Baddou, serving as the Regional Vice President of the North Africa region.
It is worth reminding that the African Confederation of Marketing (ACM) was founded in 2011 following several Anglophone Africa associations of Marketing deciding to join hands together with an aim to strengthen the development of marketing in the African continent.
The Moroccan Times.
